MobileNest

Yahoo signed a deal with Go2, a mobile Yellow Pages directory, to provide Yahoo sponsored search listing results for searches performed in the Mobile Go2.

Michael Bayle, senior director, business development, Yahoo Search Marketing said: ‘Consumers are using their mobile phones to search for local information everywhere they go, so delivering our listings to go2’s broad mobile user base just makes sense.’

Yahoo Signs Mobile Search Advertising deal with go2 [Forbes]