MobileNest

Navigation on mobile handsets will be the next big thing in mobile, following the camera craze.

According to some researchers, the navigation products market is set to grow in 2007 by about two thirds from 2006. Analysts are estimating the mobile navigation market at hundreds of millions of dollars.

Nokia already entered the market a month ago offering the phone navigation on its N95 phone. Other mobile phone makers are expected to follow the lead making the 2007 the breakthrough year for cell phone navigation.

The growth of the phone navigation has a great potential to full the mobile advertisement which could nicely complement the new value-adding offering.